In the last three years, many businesses have had to accelerate their digital transformation to cope with the times.
We now live in a digital world, which means many businesses of different sizes are shifting from traditional to digital marketing to stay ahead of the competition.
If you do not have a strong online presence at this point, you lose the chances of reaching more customers and creating a loyal customer base, as well as elevating your brand.
Digital marketing is one of the most effective ways to get your brand in front of your audience. Simply look into a crowd and see how many of them are looking into their devices, may it be a mobile phone or laptop. Everyone is glued to their devices and consuming content on a regular basis.
Even if it is becoming important for businesses to have a digital presence, it still requires a significant amount of time, effort, and strategizing. With all the competitor ads, ever-changing search and social media algorithm, and other factors—do you have all the time to stay on top of these?
Now that you identified that you need a digital marketing team, below are a few considerations before you start building one:
- Time-consuming recruitment efforts
Many businesses tend to overlook the need to reevaluate their hiring measures, not realizing the fact that building a team is no longer as uncomplicated as it used to be.
As businesses are slowly getting their way out of the pandemic rut, they are faced with yet another strain, and that is the average time to hire has become longer. Many prospects and leads we talked to say it takes them 6-8 months to find and retain local talent.
- High recruiting and onboarding costs
Digital marketing is one of the most in demand industries nowadays, thanks to the rapidly evolving technology. Because of this, the cost of hiring and onboarding is also skyrocketing.
Many marketing specialists want higher pay. When you’re in dire need to find staff, you end up giving in to these exorbitantly high salaries.
How TGT Can Help
For over 10 years, we have helped many businesses reach their expansion goals by finding the staff they need for their organization.
Having an offshore digital marketing team is the best way to implement your strategic online campaigns for your business, or have one built for you.
Below are just some of the benefits our solutions can bring to your business:
- Tap into a pool of high-performing digital marketing experts
Here at TGT, we have a vast pool of talent to fill your recruiting and job vacancy needs. If you start working with us as early as now, you’ll have a team ready to meet your online marketing goals by 2023.
- Build a team at a much lower labor cost
The cost of remote hiring in the Philippines is much lower compared locally, which means you don’t have to hurt your budget trying to build an efficient team for your business.
Most of the clients we work with say they were able to reap great rewards because of the low cost that comes with building a team offshore.
- Build the consistency you need to create brand recognition for your offerings
Having a dedicated marketing team will take responsibility for elevating your brand and making your business more accessible to your target customers.
This way, you don’t have to wear too many hats and you can have more time and freedom to focus on other core areas of your business.
To build an even more dynamic team, below are the roles we recommend being part of your offshore organization:
- Digital Marketing Officer/Manager
- Social Media Specialist
- Graphic Artist
- Content Writer
- Web Developer
- Marketing Coordinator
To simply put, building a digital marketing team doesn’t have to be too expensive and daunting. With the right strategy, you can reap awesome rewards and you can be off to a great start in 2023. Intrigued with how this works? Let’s talk today so we can help dive deep into your needs.